Welcome to Arkansas State University!

R.M. 'Bob' Wood Sales Leadership Center

The Sales Leadership Program

Arkansas State University’s Sales Leadership Program is a competitive program supported by A-State’s Center for Sales Leadership.

The Sales Leadership Program is centered on three interdependent and strategically aligned capabilities which enhance the student experience and promote personal and professional growth and success.

A curriculum composed of a comprehensive sequence of sales and sales management classes emphasizing consultative and relationship selling processes. 

Curriculum is benchmarked against 40+ other university programs (including members of the University Sales Center Alliance)

The "Collaborate & Create" culture of the Sales Lead Program sparks student innovation and collaborative thinking by teaching, coaching, and pushing students to champion their ideas.

Professional development and career planning strategies and workshops ignite student passion for the sales discipline and empower students to transition into their careers with confidence and purpose.

Sales Leadership Learning Center

The Sales Leadership Learning Center is a state-of-the-art learning and training facility designed for sales professionals. With its cutting-edge technology, The SLLC enables students and professionals to construct, practice, and train for individual sales presentations, interviews, proposals, and team presentations. The SLLC is outfitted with two office-style recording rooms and a large conference-style recording room, perfect for training, rehearsing, customizing, and enhancing the sales education experience.

Corporate Seminars and Training

Through our customized executive education and development programs, we help sales professionals make lasting improvements in their performance and realize their most important potential.

Career Options

  • Advertising Sales
  • Banking
  • Business Development
  • Category Management
  • Consulting Services
  • Direct Sales
  • Event Planning
  • Financial Advising
  • Insurance
  • Media and Publications
  • Non-Profits
  • Pharmaceutical Sales
  • Real Estate
  • Sales Engineers
  • Sales Management
  • Wealth Management
  • Wholesale and Manufacturing

A Word From The Students

"With this Sales Leadership Program, they equip you with the professional development to represent a company not only for you, but for Arkansas State." -- John Hakenewerth

The Sales Leadership Program is a challenge. It's a challenge because you are thrown out there, but it's a comfortable challenge because you are still in a learning environment." -- Madison Riley

"I have created connections with businesses both in town and in the Little Rock area where I am from, and plan to go back to. The best part of this for me is the lasting connections." -- Hayden Henderson

“The Sales Leadership Program not only brought me great opportunities and prepared me for my professional sales career through real-world experiences, it also taught me that I am capable of more than I ever thought. I have learned the importance of maintaining relationships, building trust, and going the extra mile to be successful.” -Shelby Thompson



The Sales Leadership Program at Arkansas State University is dedicated to excellence in sales education, and advancing the personal selling and sales leadership profession.