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Arkansas State SBTDC To Present Trade Show And Expo Marketing Seminar


JONESBORO, Ark. – The Arkansas State University Small Business and Technology Development Center (ASBTDC) is presenting a “Trade Show and Expo Marketing” seminar on Tuesday, March 4. The seminar is from 9 a.m.-noon at the Delta Center for Economic Development, 319 University Loop Circle.

Cost is $40 and A-State students, faculty and staff may attend for $20. Register online at http://asbtdc.org/training/jonesboro-events/ or call 870-972-3517. Registration deadline is Monday, March 3.

Ken Abernathy of Big Hats Consulting will teach “Trade Show and Expo Marketing.” Abernathy offers over 25 years of experience and works with companies across Arkansas on trade show exhibits, both large and small. The seminar will cover a wide range of topics including the value of tradeshows, trade show selling process, professional behavior basics and setting show objectives.

This seminar will teach attendees the steps for creating an effective trade show presence and attendees will get step-by-step instructions on how to effectively market their business to stand out among the other exhibitors.

The Arkansas State University Small Business and Technology Development Center is part of the College of Business and located in the Delta Center for Economic Development. For information, call (870) 972-3517, email asusbtdc@astate.edu or visit http://www.astate.edu/a/sbtdc.

The ASBTDC is a partnership of the U.S Small Business Administration, the University of Arkansas at Little Rock’s College of Business and other institutions of higher education. Through a statewide network of seven offices, ASBTDC assists start-ups, existing businesses, expanding businesses and technology businesses. As the state’s premier business assistance program, the ASBTDC is dedicated to helping small businesses achieve success and to promoting economic development throughout the state.

This workshop is co-sponsored by Big Hats Consulting, Jonesboro Regional Chamber of Commerce, Downtown Jonesboro Association, First Security Bank, First Community Bank, Focus Bank, and Simmons First Bank.

Contact: Abbi Siler, lsiler@astate.edu (870) 972-3517