Bachelor of Science (B.S.)

College: College of Liberal Arts & Communication

Description

Creative Media Production is designed to nurture students with a passion for storytelling and communicating, and a talent for expressing themselves. Through experiential learning, students learn how to create and distribute content across multiple media platforms. This provides a solid foundation on which to build their careers in a variety of rewarding professions.

Degree Emphasis

You can emphasize your studies in one of these areas:

• Corporate Media (also Online)

  Students create their own path of content creation for all platforms from broadcasting, filmmaking and web and social media content. The corporate media emphasis prepares students for the dynamic field of communication where message creation and distribution is learned by combining hands-on media production experiences with a solid theoretical foundation. Students may pursue a variety of production opportunities from creating content for broadcasting, corporate clients and organizations to writing, and producing their own films and video content.

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• Graphic Communication (also Online)

  Think of all the products you use every day. Look at how they are designed, marketed, printed, packaged, sold and delivered. As a student in Graphic Communications, you will develop both the technical and creative abilities to become a successful professional in a technology-driven and dynamic multi-billion-dollar industry. Graphic Communications majors learn the skills necessary for many different career focuses, including graphic design, distribution, technology, printing, packaging, marketing and web design/development. Our unique concept of hands-on learning will prepare you for a variety of professions within the realm of graphic communications.

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• Media Ministry (also Online)

  Learn how to master Adobe Premiere and Adobe Audition applications to design and produce compelling video content for ministry and outreach purposes. The curriculum emphasizes creating, designing and implementing media ministry content for a religious organization while specifically focusing on ministry as an industry.

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• Sports Media

  If you are passionate about sports and want to describe the stories around them then the Sports Media emphasis is for you. You can be on the sidelines near all the action as a camera operator, in the booth describing it live to an audience, or in the control room calling the shots as the director.Sports Media students are involved in studio and remote productions for radio, television, and online presentation. They are also interviewing the athletes and coaches for newscasts. Whether you desire to have your own online channel, work at a local broadcast station, or make it to a national network, you will be exposed to the latest methods and technologies demanded by today’s sports media.

Certificates

The certification program is designed for aspiring and current practitioners looking to earn credentials and improve skills. Certification courses focus on the skills and knowledge needed for today’s workplace. Students can earn a certificate with only 12 hours of coursework. 

• Corporate Media (also Online) — Students and current employees in strategic communication, marketing, advertising and public relations organizations learn corporate media production skills to effectively create media messages and content for the business workplace.
  
  

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• Graphic Communication (also Online) — Businesses have the need for employees with graphic communication skills who can create effective business communication. A graphic communication certificate provides students with the basic skills to create eye-catching and effective graphic content.
  
  

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• Media Ministry (also Online) — Media production skills are vital to churches striving to meet the demands of the ever-expanding world of mediated communication. A media ministry certification provides the basic video production skills to enhance the ministry of the church in the 21st century.
  
  

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• Sports Production  — Sports production is a challenging profession without prior experience. A sports production certificate is an extremely beneficial program for people without a sports media degree or lack experience in sports production, but need knowledge of basic production as well as sports production.
  
  

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For more information about earning a certificate in any of the four areas, contact Dr. Mary Jackson-Pitts at 870-972-3070 or mpitts@astate.edu.

Curriculum

Curriculum and degree requirements can be found in the most current Undergraduate Bulletin.