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Strategic Communication


College: College of Liberal Arts & Communication

Department: Communication


Strategic communication involves bringing together messages, media channels and audiences. Strategic communicators are responsible for managing communication channels, developing media strategies and building brand image for ad/PR/marketing agencies, profit and non-profit corporations, governments, schools, hospitals, professional sports teams, and other organizations.

Please consult with your advisor if you plan on pursuing a minor in Strategic Communication.


Curriculum and minor requirements can be found in the most current Undergraduate Bulletin.

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