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ASBTDC To Hold Lean Canvas Workshop


JONESBORO – The Arkansas Small Business and Technology Development Center (ASBTDC) will host “Creating a Lean Canvas” workshop, Thursday, May 4. Participants will learn how to use a Lean Canvas to define, structure and develop a new technology, service or business idea.

The canvas is a chart with blocks for business owners and entrepreneurs to describe their value proposition, customer segments, competitive advantages and other key aspects of their venture. The tool can help companies, especially startups, crystallize their target customer and market.

“It is a living document with components that can be readily modified as the business owner gathers more information about customers, key resources, channels and partners,” said Martial Trigeaud, ASBTDC business consultant from Little Rock who will lead the workshop.

The Lean Canvas produces an “actionable and entrepreneur-focused business plan,” he said. “A Lean Canvas is a template for developing a business model that allows a company to effectively project revenue and profit.”

The workshop will run from 10 a.m. until noon at the Delta Center for Economic Development, 319 University Loop Circle. Pre-registration is required and is available online at tinyurl.com/zk4gxps or by calling (870) 972-3517.

The event, offered at no charge, is made possible through Federal and State Technology (FAST) Partnership Program funding from the U.S. Small Business Administration. Additional workshops are being held in Little Rock, Hot Springs and Fort Smith.

All programs are extended to the public on a non-discriminatory basis. Reasonable accommodations for persons with disabilities and individuals with limited English proficiency (LEP) will be made if requested at least two weeks in advance. For more information about the training, contact Kelli Listenbee at klee@astate.edu or (870) 972-3517.

The ASBTDC at Arkansas State University is in partnership with the U.S. Small Business Administration, the University of Arkansas at Little Rock College of Business and Arkansas State University College of Business. The center assists companies at every stage of business development and growth. To learn more, visit asbtdc.org.

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