Welcome to Arkansas State University!

Event Details


12/5/2018, 6:00 PM - 8:00 PM

Location: Student Union
Room: TBA

BRANDED began in 2011 as the final exhibition of the capstone course for BFA Graphic Design majors called “Branding”. ​

​It is not a portfolio exhibition, but a display of students' comprehension and application of graphic design within marketing principles. Branding challenges each student with aspects of design, communication, copywriting, packaging, and social media strategy to understand and grow his/her own brand.

They do this from the first project of a brand positioning statement, through visual identity development including resumés and cover letters, and all the way through to a functioning website, social media plans, and other self-promotion.