Welcome to Arkansas State University!

News Article

A-State SBTDC to Host “Beyond the ‘Likes’” Workshop Sept. 24 at Baxter County Library


JONESBORO, Ark. — The Arkansas State University Small Business and Technology Development Center (SBTDC), the Mountain Home Area Chamber of Commerce and the Norfork Lake Chamber of Commerce will present an “Advanced Facebook Marketing: Beyond the Likes” workshop Tuesday, Sept. 24, from 1-4 p.m. at the Baxter County Library, 300 Library Hill Road in Mountain Home, Ark.

In this seminar, those attending will explore added tools for Facebook marketing including:

How to create an effective social media strategy for your organization,

How to use Facebook insights to develop marketing strategies,

Facebook social plug-ins to link business websites,

Tips on time management techniques and tools,

How to increase fan engagement to make profitable relationships,

And more.

Herb Lawrence, SBTDC director, will teach this three-hour seminar.

“Facebook has become a great marketing tool for small businesses,” said Lawrence. “Now over 1.5 billion people around the world are on Facebook. In Arkansas, over half of the population is logging into their Facebook accounts daily. Facebook is a unique tool that allows our small businesses to find, communicate with, and develop profitable relationships with customers.”

At this seminar attendees will learn how to leverage their Facebook pages to get more out of customer engagement. Workshop participants should have a Facebook page for their organization and a minimum of 25 fans.

Registration is $35 per person, $25 for Mountain Home and Norfork Lake Chamber of Commerce members and $20 for ASU-Mountain Home faculty, staff and students.

For more information or to register, contact the Arkansas State University Small Business and Technology Development Center at (870) 972-3517, e-mail asusbtdc@astate.edu, register on line at http://tinyurl.com/AdvFBMountainHome or “fan” the ASU SBTDC on Facebook http://www.facebook.com/asu.sbtdc.

These seminars are co-sponsored by Mountain Home Area Chamber of Commerce, Norfork Lake Chamber of Commerce, Baxter County Library, ASU-Mountain Home, First Community Bank, First National Banking Company and Liberty Bank of Arkansas.